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DESIGN AUTOMATION

Agent Designer AI Design & E-Commerce Automation

Serverless AI backbone compressing idea → mockup → publish from days to under an hour

Challenge

  • 7–8 hours from brief to first proposal; 5–7 days from final design to product page
  • 30–40% rework due to bleed, colour, fonts, composition issues
  • Manual exports, mockups, copy, and metadata for each SKU
  • No end-to-end pipeline; tools were fragmented and poorly integrated with CMS/ERP

Solution

  • Designed the BUFF Agent Designer platform with six core modules: Print Engine, Style Radar, AI Studio, Agent Designer, Showcase AutoSet, and Collection Vault
  • Print Engine generates print-ready designs from briefs, templates, and brand assets
  • Style Radar extracts reusable styles, palettes, and descriptors from reference images
  • AI Studio provides 'Photoshop in chat form' for natural-language image edits with presets
  • Agent Designer enables unattended, batch generation with automatic quality & brand checks
  • Showcase AutoSet creates the full e-commerce pack (mockups, titles, descriptions, metadata)
  • Collection Vault stores designs, prompts, styles, and performance metrics for reuse
  • Architected a serverless backend with Next.js frontend, API Gateway → Lambda (FastAPI), SQS + worker Lambda, DynamoDB for state, S3 for assets
  • Shipped with AWS CDK + GitHub Actions for multi-env IaC (dev → staging → prod), feature flags, and canary releases

Impact

  • Targeted reduction of brief → first proposal from 7–8h to ≤ 30 minutes (P50)
  • Target print-ready on first attempt ≥ 80–85%
  • Target cut of art → published product page from 90 → 20 minutes
  • Higher reuse of styles and prompts across collections via the Collection Vault
  • Clear infrastructure blueprint that can be replicated for other creative pipelines

Tech Stack

Frontend

  • Next.js
  • React
  • TypeScript
  • Tailwind

Backend

  • Python
  • FastAPI
  • OpenCV
  • LLM APIs
  • Image APIs

AWS Services

  • API Gateway
  • Lambda
  • SQS (+ DLQ)
  • DynamoDB
  • S3
  • CloudWatch
  • AppConfig

Infrastructure

  • AWS CDK
  • GitHub Actions
  • Serverless event-driven architecture
  • Hexagonal patterns

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